Ever since they popped up on my radar with their wickedly cutting “Hotline Psychic” I’ve been loving just about everything coming from New York City’s Strange Neighbors. Their songwriting manages to work up a double whammy of sardonic lyrical wordplay combined with perfectly executed melodic hooks. Every. Damn. Time. Their latest single is no exception. “Influencer” relentlessly mocks the empty commercial influencer culture that offers ‘help’ at every turn for just a tiny bite of your attention economy. It might sound preachy if it weren’t so damn hummable. Really Strange Neighbors are masters at the hit-you-in-the-face hooky chorus. You thought you were enjoying the set up and the verses but the chorus takes things to a whole new level. There’s something about Aiden’s lead vocal (alternating with Zach in parts here) here that adds a ‘unreliable narrator jolt to the proceedings. The zing isn’t obvious and, for some listeners, may take time to sting. But it’s there.

If you like what you hear here (and heard on past releases) there’s good news in the shape of a whole new Strange Neighbors album due out soon. I can’t wait to fall under its influence.